22 Tips For Better Podcast Interviews

by Cliff Ravenscraft on February 18, 2017


podintOne of the benefits of having a podcast is the ability to connect with people who you might not, otherwise, be able to connect with. By building a loyal audience around a particular niche focus, you have something of great value to offer to others. Exposure to your community.

Inviting leading industry experts, your favorite authors, etc. to be a guest on your podcast is a great way to build your personal and/or professional network. You also have the ability to gain a bit of credibility by association through the process.

However, if not done well, a podcast interview can harm a potential relationship and damage the credibility you have with your audience. Over the years, I have certainly made my fair share of mistakes when it comes to podcast interviews.

I devoted the second half of episode 315 of my podcast to providing a total of 22 tips to help improve your podcast interviews. I’ve taken the audio just from that portion of the episode, cleaned it up a bit with editing and embedded the audio file above.

I’m going to share the list of 22 tips below. However, if you listen to the audio, embedded above, you will hear me go into great detail about each of these tips. It’s worth a listen if you have the time.

22 Tips To Improve Your Podcast Interviews

1. When inviting a guest for an interview, be sure to clearly communicate the name of your show, the website address of your show, and what your show is about.

2. Explain why you would like to have this guest on your show.

3. Clearly communicate how long you are requesting for the interview to take place.

4. Be prepared by offering at least two to three time slots for the guest to choose from. Be flexible if those are not a good fit for their schedule.

5. Once you confirm a date and time with your guest, be certain to communicate how the interview will be conducted. Provide applicable information such as phone number or Skype contact ID, etc, and clearly communicate who is going to initiate the call.

6. If the interview is scheduled more than a week in advance, be sure to send a follow up reminder one week prior to the scheduled interview.

7. Regardless of when the interview is scheduled, send a follow up reminder the day before the interview. Be sure to communicate, again, how the interview will be conducted, the contact information, and who will be initiating the call.

8. Be sure to include the time and TIME ZONE when sending requests and any confirmations or follow ups related to the interview.

9. Consider sending an outline of questions that you will cover in advance of the interview.

10. If something comes up on your schedule, that would conflict with your scheduled interview, do not put this off, immediately contact your guest and let them know. Make sure to confirm that they received your message about the conflict.

11. Always mark off at least 30 minutes before your scheduled interview to prepare for the call.

12. Call your guest ON TIME! Seriously, be very respectful of their time.

13. Do not go over your time scheduled for the interview.

14. Follow up with a thank you note. This can be done via email, but it has more impact when you send a card (or gift) by mail.

15. Be prepared to give an introduction of your guest rather than asking them to introduce themselves.

16. When asking a question, don’t continue speaking and answering the question for them.

17. Don’t interrupt your guest when they are speaking.

18. Don’t give verbal agreements to every statement that they make.

19. Avoid questions that allow for simple one word answers.

20. Have an idea of the main points you desire to have come out within the interview, ask questions that get you to reach those goals and allow the conversation to flow.

21. Listen to your guest while they are speaking.

22. Make sure to learn how to pronounce your guests name correctly.

I hope that these tips will help you make you a great first impression with those you interview on your podcast.

This post is a part of my weekly podcast development email newsletter. Every week, I share the best tips, advice, tools, techniques and strategies related to podcasting. Register today at http://podcastanswerman.com/newsletter.

Thank you for being a part of my community.

Until next time, I encourage you to take everything you do to the next level!

Sincerely,

Cliff

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489 – Support Ticket Systems And WordPress Themes

by Cliff Ravenscraft on February 17, 2017

In this week’s episode, I’m joined, once again, by my great friend, Mark Mason. Mark joined me to have a discussion about the various options that we had considered for implementing a email support ticket system into our online businesses and which one we both ended up using. We also talk about WordPress themes and a few other items that we’ve been working on to take our businesses to the next level.

Help Ticket Conversation starts at 00:07:05
WordPress Themes Conversation starts at 00:48:08

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This week’s episode is a bit unique. I was recently watching a SnapChat story from my friend, Sarah Stahl, where she was talking about how difficult it is to grow your own business. I can certainly relate to experiencing the struggles that one goes through when getting a business off the ground. However, Sarah shared that she had been working on her business for four years and that she was still struggling to figure out what next steps to take. This week’s episode is almost like listening in on a coaching call between myself and Sarah.

[click to continue…]

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The Benefits of Audio Podcasting

by Cliff Ravenscraft on February 8, 2017

487 – You And Your Experience Are Your Competitive Advantage

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Liz recently asked… “Hi Cliff! I have a question regarding being transparent, especially with things you’re working on and the challenges/obstacles you face in your day-to-day work life. Do you ever worry about giving away the “secret sauce” about your biz as you’re sharing what you’re working on and your goals? Do you think that […]

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486 – PLF Product Launch Fatigue – Excessive Product Promotion Trend

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In this week’s episode, I invite my great friend, Ray Edwards, to join me for a conversation about something that has been on my mind a lot lately. There seems to be a growing trend, within the podcasting community, to pollute the content stream with excessive product promotion.

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485 – Injecting More of YOU Into Your Podcast

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In this week’s episode, I talk about the idea of including a little bit more of your personal life and thoughts into your podcast. I also talk about how I choose to prioritize my days, another amazing benefit of having a weekly email newsletter and thoughts on people who leave negative reviews on iTunes.

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484 – What Is The Best Social Media Platform To Promote Your Podcast?

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483 – Starting The Year With Massive Action

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In this week’s episode I’m excited to share the massive action that I’ve taken to start this year by marking off another major project off my priority list. I also share my goals for 2017. Links Mentioned In This Episode: – New Kajabi Affiliate Link – Social Media Marketing World Affiliate Link – Podcast Movement […]

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Coming Up With Content Ideas For Your Podcast

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482 – Consistency For The Sake of Being Consistent

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Earlier this year, I made a commitment that I would publish a new episode of this podcast by 5am on Friday, every week in 2016. I am happy to report that I have made good on this promise. Recently someone suggested that this type of commitment might come with problems, that for some, it might […]

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481 – What I Learned From My Year of Identity

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480 – He Decided To Just Get Started And See What Happened

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What if my podcast is so successful that I have less time to podcast? Andrienne Olsen recently sent me an email saying… “I have a question for you. The time management piece of this is tricky for me. The more I get the podcast and training materials up, the more clients I get, and less […]

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479 – Why Being Authentic Matters

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478 – Black Friday Sale Automation: How I generated thousands while on vacation with my family.

December 1, 2016

Truly Passive Income: In this week’s episode, I share a step by step breakdown of how I set up each part of the automation for my Black Friday through Cyber Monday Sale. After this setup process, my family and I headed out to NYC for Thanksgiving. I was away for five whole days and didn’t […]

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477 – How To Avoid Overwhelm, Stress And Burnout

November 23, 2016

When you are trying to get something new off the ground, there seems to be an ever increasing list of high priority projects that need to be accomplished. I know, from personal experience, that trying to do too much can be overwhelming, stressful and potentially lead to burnout. In this week’s podcast, I share five […]

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476 – A Framework For Starting An Online Business

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A few months ago, my great friend, Ray Edwards, shared a series of podcast episodes where he broke down the framework that he has developed for those who are looking to start an online business. I invited Ray to come and share the seven phases of his framework, with my community, in this week’s episode. […]

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475 – New & Noteworthy – What To Do If You Missed Your Window of Opportunity

November 10, 2016

In this week’s episode I share my advice for those who feel that they missed their “window of opportunity” with New & Noteworthy. I also share the initial results following the official launch of my new email strategy.

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474 – A Fun Interview Format

November 3, 2016

In this week’s episode, I share my recent experience of being interviewed by my friend Dan Faulknor. Dan had just launched a new podcast called This Could Be Interesting. I had such a great time during this interview due to the format of his show and the software solution that he came up with to […]

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473 – Email Strategy Continued – 30 Reasons Why You Will Want To Join My Mailing List

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In this week’s episode, I give a peak into the type of content that I’ll be sharing in my weekly podcast development newsletter over the next thirty weeks.

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472 – My Email Strategy Is Coming Together

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In this week’s episode, I share the decisions that I’ve made as it relates to my email strategy.

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471 – Why I Switched From Aweber To ConvertKit

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I’ve finally done something that I’ve been wanting to do for more than a year. I’ve moved my mailing list to ConvertKit (Affiliate Link) and completely deleted my Aweber account. In this podcast episode, I invite my great friend, Mark Mason, to join me so that I can share all the reasons for this change […]

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470 – Why You Should Attend Social Media Marketing World

October 7, 2016

The Power of Conferences In this week’s episode, I have a conversation with my great friend, Mike Stelzner. Michael is the founder of Social Media Examiner, author of the books Launch and Writing White Papers and the man behind the single greatest social media conference, Social Media Marketing World. He is also host of the […]

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469 What I’ve Been Working On In My Business

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Over the past several months, I’ve been sharing a lot about things that I need to do in my business and things that I want to do in my business. However, in this week’s episode, I talk about things that I have actually accomplished in my business over the past few weeks. In the episode, […]

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468 – What You Believe Will Shape Your Future

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In this week’s episode, I share why I recently went three full weeks without listening to a single podcast episode. I also share one of the most valuable resources that I’ve created for myself that helps me to better process every decision I make in life.

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467 – Can You Really Change The World?

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I was recently invited to be a guest on Leslie Samuel’s podcast. He had invited me to come onto his show to talk about the topic of how to sell high priced products from your blog. However, very early interview, Leslie decided to ask “Cliff, do you really think that you can change the world?” […]

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466 – How Luria Petrucci Saw Podcasting As An Opportunity To Change Her Life

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In this week’s episode, I share an interview with Luria Petrucci (formerly known as Cali Lewis). Luria was one of the first video podcasters whose videos have been viewed over ONE BILLION TIMES. Luria transparently and authentically shared what her entrepreneurial journey has been up to this point. I am confident that you will enjoy […]

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465 – The Science of Achievement & How I Am Applying It To My Business

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464 – Leaving A Dream Job To Build A Dream Business

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Back in episode 251, I had my great friend, Leslie Samuel, share an inspiring story of how he landed his dream job, as a college professor, directly as a result of consistently creating online content. Two and a half years ago, Leslie made the decision to leave his dream job to build his own online […]

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463 – The Next Level For My Digital Products Distribution

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In this week’s episode, I share what I am doing to take my digital products distribution to a whole new level. I’m really excited about setting up my New Kajabi software. Over the next several weeks, some exciting things will start showing up at store.podcastanswerman.com.

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462 – The Decision To Start My Own Business

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I’ve often told the story of just how much my wife, Stephanie, supported my decision to leave my career in insurance to pursue an career related to podcasting and technology. I’ve mentioned on several occasions, how she was the one who finally convinced me to make that decision. What if I told you that you […]

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461 – Keeping It Real

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This is one of those episodes that would have never happened if I had not made a commitment to my community that I would publish a new episode of this podcast by 5am on Friday every single week. I’m thrilled that I did make this commitment because I consider it a huge honor to know […]

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12 Common Mistakes Made By Podcasters

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460 – That Time I Felt Like A Complete Fraud

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I was recently invited to be a guest on Tammy Helfrich’s Right Where You Are podcast. Over the years, I’ve been a guest on hundreds of podcasts. This interview was, by far, one of the greatest times that I’ve spent as a guest on someone else’s show. For those who are not familiar with how […]

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459 – How To Become Confident Behind The Microphone & The Power of Getting Started

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In this week’s episode, I am honored to have Christina Canters from the Stand Out Get Noticed podcast join me for a conversation. Christina talks about the how she discovered her “sweet spot” in the online business space and how it would have never happened had she not first launched a podcast with a niche […]

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458 – I Can Control My Emotional State

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In this week’s episode, I share one of the most powerful things that I learned at Tony Robbins’ Unleash The Power Within event. I learned that I can be in complete control of my emotional state and that I can intentionally choose to change my emotional state, in an instant, any time I choose to […]

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