304 – Michael Stelzner says… “Podcasting, Bar Nothing In Our Study, Is The Hottest Thing In 2013. Period!” – And So Much More!

by Cliff Ravenscraft on April 18, 2013

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smmw13I had an amazing experience at the Social Media Marketing World conference that was held last week in San Diego, California. In this episode, I share why this conference was not only a huge win for me, professionally, but I also share why it was a major win for Podcasting as an industry.

The title of this episode is a direct quote from Michael Stelzner’s keynote address. Social Media Examiner did a study to uncover new trends in social media marketing. In that study, they had asked “what social media networks are you’re currently using” and “what are all the social media related tools that you are using?” The results showed that only 3% of marketers are currently using podcasting in their social media marketing strategy. However, 32% have a desire to learn how to use podcasting in their marketing efforts and 23% have plans to increase their podcasting activities in 2013.

If you want to hear how this trip to San Diego was a massive success for me, personally, as a husband and father, then I encourage you to listen to episode 252 of Family From The Heart. That episode is posted at http://gspn.tv/ffth252.

 
 
Social Media Segment
Erik Fisher joined me for an extended Social Media Segment this week. I shared how social networking doesn’t always have to be one to many and how I am using unlisted YouTube videos as a one to one communication tool. We discussed the Huffduffer service and how you can use it to create a custom podcast feed of one-off audio content that you want to listen to in your podcast app. We also gave an update on what podcast apps we are using on our mobile phones these days.

 
 
Upcoming Event Schedule
220calOne of my favorite things about traveling to, and speaking at conferences, is meeting members of my community. I always make it a point to host a community meetup wherever I travel.

Below is a list of events that you might be interested in. If you can make it to any of these events, I’d love to have the opportunity to meet you. If you are not able to attend the event, but are in that area, I’d still love for you to come to the personal community meetup that I will host in that town.

SCORRE Conference
May 6-9 – Orlando, FL
Conference Link – http://ScorreConference.tv
Affiliate Info: Use promo code “Cliff” to save $100 on registration!

GSPN Community Disney Dream Cruise
June 23 – 27 – Bahamas
Full Details: http://gspn.tv/cruise

Platform Conference
November 3-5 – Dallas, TX
Conference Link – http://PlatformConference.tv
Affiliate Info: Use promo code “Cliff” to save $100 on registration!

 
 
Exclusive Audio Branding Package Opportunity
I want to remind you that I have an exclusive audio branding package through Music Radio Creative that is only available to the Podcast Answer Man community. For only $449, you will get the following:

  • A one hour 1-to-1 web meeting with Mike and/or Izabella to discuss your podcast’s exact audio needs and help design your audio brand.
  • An amazing podcast intro with an introduction to your podcast and music bed.
  • An exciting podcast outro with music and a call to action of your choice.
  • Three jingles/bumpers that you can use to transition between segments, mention your website address, introduce interviews, features and more.
  • Complete script writing service for all of your audio products.

I encourage you to check out the commercial below and then click here to schedule your audio branding consultation today.

 
 
Shop With B&H Photo & Support Podcast Answer Man
I am thrilled about the relationship that I have formed with the folks at B&H Photo, Video, & Pro Audio. They have amazing prices on podcast equipment and so much more. Best of all, their customer service is almost as good as my own.

When placing an order through my affiliate link, you end up paying the same low price and I earn a generous commission. If you have used my affiliate link to make a purchase with B&H, please leave me a comment with your name and a link to your website in the comments section below.

 
 
Blue Host Affiliate Signup
BlueHostI want to send out a special word of thanks to the folks behind the following domains that were used to create a new hosting account with BlueHost with my Blue Host affiliate link recently. As you know, I earn a commission each time someone clicks through my link to sign up with Blue Host. So thank you!

Accounts that were created recently:
- http://MyQBOL.com
- http://BounceAround.ca
- http://LakesideMetals.com
- http://PhiladelphiaSportsTable.com
- http://wi-sc.com

Note: The fact that I have linked to these accounts is only to acknowledge that these folks have used my affiliate link to create a hosting account with BlueHost. These links are not an endorsement of any content that may be posted to these sites. If you ever recognize content blatantly offensive at any of these links, please let me know and I will be sure to evaluate and consider if the link should be removed from this post. These accounts are all brand new and may not be active yet. Also, it is possible that some of these domains were previously owned and may not have been transferred to BlueHost just yet.

 
 
The Podcast Mastermind
One of the reasons that I love working with podcasters so much is due to the fact that they are influencing someone every single time they produce a podcast episode. The world needs great leaders! I believe that podcasters who take their leadership position seriously can make a positive difference in the lives of others. The world needs you and your message! They need you to be a leader!

Many people ask me how to grow the audience of their podcast. I believe that one of the best things you can do is to BELIEVE IN YOURSELF! To take yourself seriously! To consider yourself to be a professional!

Are you willing to invest in your future success?
Are you willing to be the greatest leader you can be?
Are you willing to commit to your personal and professional growth?

If so, please consider joining The Podcast Mastermind!

 
 
Free Month of Media Hosting With Libsyn!
Because of all the years of sending clients to sign up for accounts with Libsyn, they have created an affilate program only given to a hand selected group of podcasting experts. I’m delighted that I am now able to offer your ONE MONTH FREE when you sign up for a new account with Libsyn. Simply use promo code GSPN when you sign up! For my complete thoughts on podcast hosting, click here.

 
 
Podcast Video Tutorials:
I have a growing list of video tutorials that I have created based up on the the top things my clients have hired me to help them with. See the full list of tutorials by clicking here.

 
 
I Appreciate Your iTunes Reviews!
If you have ever read my blog post about how iTunes podcast ratings work, then you know just how valuable leaving a 5 star rating and/or a written review can be to a content producer.

I am so incredibly thankful to those who have recently gone into my listing in iTunes to provide a five star rating and a written review of Podcast Answer Man.

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15 comments
roband06
roband06

I'm anxious to try podcasting for my new blog. I like podcasting as a better option than video. Not discounting video, I want to try it eventually but I like the advantages of audio podcating. Trying to determine the miminum I need to put out good sounding audio.

ryankparker
ryankparker

I am so glad I started doing a show this year, had been wanting to do one for awhile now. Finally, I made time. Even though I am my own worst critic, I really love doing it. I have met so many incredible people. 

Kiwimana
Kiwimana

Thanks Cliff and Eric, Great show.

I use the BeyondPod App on the Android (www.beyondpod.com).

It has to be the best app I have ever used for the way I listen to podcasts, for example you can setup playlists for categories.

And you can set it to delete played podcasts, so once it runs out of  podcasts I resync with wifi.

I just wish podcast creators would put their Podcast RSS feeds on their websites, not everyone uses itunes guys :)

 Thanks

 Gary

JoshuaWRivers
JoshuaWRivers

I have been using Stitcher for listening to podcasts. I may go and try the Apple app. Thanks, Cliff and Erik.

Herby
Herby

Pod casting is blowing up. I totally agree with Michael Stelzner -once you start listening, you never stop. I started listening to podcast not too long ago and I just got hooked. I knew about podcast,  I just didn't know about tools like Stitcher to listen on demand. Thanks Cliff. 

JoomlaBeat
JoomlaBeat

Avid Apple fan boy so I use Apple's podcast ;)

Chuck Brown
Chuck Brown

You asked about which podcatchers we were using. Being an Android and PC user, I don't have the option of using Apple's Podcasts app. I was a serious fan of Pocket Casts for the past couple years, but their latest overhaul really turned me off. Too many settings, lack of intuitive design, etc. So after checking out a half-dozen of the most popular apps, I have settled (for now) on Podkicker Pro. It's generally straightforward and well-designed. It's still immature and needs some tweaking to be a truly great app: no OPML import, the podcast search function is mediocre and a few other improvements are really needed. But it's suiting my needs well enough for now.

Cliff Ravenscraft
Cliff Ravenscraft moderator

@Tom Snively Tom, I love that you sent video feedback using YouTube Capture.


Great idea on using Feedburner for burning the HuffDuffer Feed!   :)

Tom Snively
Tom Snively

I tried the artwork thing with Feedburner and it worked.

Cliff Ravenscraft
Cliff Ravenscraft moderator

@chazzbro Thanks for letting me know about this Android App.  I'll try to remember that one :)

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