448 – Getting Past Episode 007 And A Conversation With Joel Comm Regarding The Value of Snapchat

by Cliff Ravenscraft on May 6, 2016

2016-05-05 15.37.40

Getting Past Episode 007
An overwhelming majority of podcast that are created never make it past their seventh episode. In this episode, I attempt to encourage Susan B from the I Can’t Stop Spending podcast, to avoid contributing to this statistic.

You see, Susan was a student in my March Podcasting A to Z coaching program. Even before she launched her podcast, she was already experiencing “cold feet.”

She had already done the hard work of setting up and tweaking her recording equipment setup and and figuring out the audio editing process. She had already produced a sample audio file that I gave a “PERFECT” rating. (And most of you know just how much of an audio snob I am.)

During the first week of the coaching program, I asked her why she wanted to launch her podcast. She wrote… “My life’s mission, and the purpose of my podcast, is to share my experience, strength, and hope around recovery from compulsive spending, to help others who feel powerless over the obsession to buy, shop, and spend…

However, on March 30th, while other students were submitting their first episodes to the various podcast directories, she wrote to me saying… “So I’m having an identity crisis, Cliff….. I’m not sure I should be doing this particular podcast now. I know you cannot make the decision, but I’d like your feedback about my concerns.

She went on to write about about how a few of her friends in recovery have cautioned her about some of the things that she was considering with her platform.

She then wrote… “I’m worried that people will get upset with me for sharing my experience, strength, and hope this way.

And she told me that she had an idea for a different podcast that she might pursue instead.

This interaction inspired the following vlog post!

BTW. After receiving my feedback, Susan sent me the following message.

–Begin Quote–

Cliff, I cannot thank you enough for this amazing motivational response. I will be using it in the podcast, if you don’t mind. Your transformation is astounding. I read the FB post and comments, and was so struck by this exchange you had with someone:

THEY SAID: I know you won’t call out the hater who mocked you, but I hope he sees this and the profound support you so deservedly have received. Well done! Keep up the good work!

And YOU SAID: Yeah, funny thing is that guy made it into the most recent Keynote that I did. I used it as an example of how you can’t allow others, who don’t understand your vision, keep you from moving toward your goal as a result of their negative feedback.

***

Wow.

Moving forward. Thanks to you.

–End Quote–

I was so happy to see Susan publish her first episode, on April 3rd. As I saw her publish a new episode every week for the next four weeks, I thought she was on course for beating that “7th Episode Statistic.”

However, earlier this week, I received a new email from Susan. She wrote the following.

–Begin Quote–

Hi Cliff,

I’m going to stop the podcast for now. 🙁

I asked someone (not in my target audience) to listen. His response was that it was boring (it is) and I talk too much about myself (I do, but that is because that’s how we do it in recovery), and not entertaining (ugh). He suggested using a script (sooooo time-consuming).

There is nothing worse to me. Searched your website for “boring,” but found nothing.

The one thing I’ve never been accused of being is boring. I’ve done five episodes. And I thought I was quite passionate and had some humor in it.

I just wondered if you have ever done a podcast on the topic of being entertaining vs. boring. If not, it would be great if you did one.

Since I steadily have around 75 listeners to each episode, I’m going to do a hiatus episode and explain and ask for feedback.

This is so hard and time-consuming as it is, but if I stink at it, I just don’t see any point of continuing until I figure something else out. Probably interviewing would be the only option. And I really didn’t want to do that.

Thanks,
Susan

–End Quote–

I asked Susan for permission to read her email in this week’s podcast episode and to share my responses with her in the podcast. She gave me her blessing to do so and that’s what you’ll hear during the first 27 minutes of this episode.

 
 
A Conversation With Joel Comm Regarding The Value of Snapchat
ConsultPhotoOriginally, this week’s episode was going to feature a full-length conversation that I had with my friend, Joel Comm regarding the value of Snapchat. We had originally talked for approximately 52 minutes. However, I felt that I must share my response to Susan’s email, mentioned above, in this episode as well.

As a result, I went to work editing the recording of my conversation with Joel. I ended up removing about 23 minutes of audio. However, I’m very excited about what came out as a result of this editing. I trust that you’ll find some valuable insight into the value of Snapchat by listening in on our conversation. (Starts at 00:26:51).

By the way, you can Joel on Snapchat. His username is @JoelComm.


 
 
Podcasting A to Z
Do you want to learn how to podcast but don’t know where to start? Podcasting A to Z is a four week online training course that walks you through each step in the process of setting up a podcast. You not only get step-by-step tutorials, but you also have the ability to get answers to all your questions during the four week session.

If you have been thinking about starting a podcast, this is the course for you. Just head over to http://PodcastingAtoZ.com for full details. I look forward to potentially working with you.

 
 
Free Month of Media Hosting With Libsyn!
Because of all the years of sending clients to sign up for accounts with Libsyn, they have created an affiliate program only given to a hand selected group of podcasting experts. I’m delighted that I am now able to offer your ONE MONTH FREE when you sign up for a new account with Libsyn. Simply use promo code GSPN when you sign up! For my complete thoughts on podcast hosting, click here.

 
 
Podcast Video Tutorials:
I have a growing list of video tutorials that I have created based upon the the top things my clients have hired me to help them with. See the full list of tutorials by clicking here.

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  • Hi Cliff. Thank you for doing this episode! Susan’s podcast is not boring! As I am finally launching my blog and preparing to launch my podcast I have encountered the same feelings and issues as she has expressed. I hope that she sees this response and feels encouraged in the fact that she isn’t alone.

    In September of 2014, I attempted to put together a podcast when I owned my own business but I had to close and I was homeless by November of that year. My favorite charity, Mercy House has been helping me to pull things back together since then. My initial fears were that I wanted to sound like I was an expert and that I had a right to have my own podcast but I didn’t want to tell people that I was homeless and that Mercy House was helping me get my life back together. Yes, on one hand it gave me time to think about what I wanted my platform to be and really get that defined but it happened at the cost of a year and a half of not podcasting and telling my story about the struggles that I have been living through.

    Since March, I have decided that I want to tell my story and how Mercy House has been helping me. I want to be a public speaker and I have my first engagement on May 23rd. I will always have a Mercy House logo on my website and it links to the donations page. My mission is to help guide small business owners and the people who will lose their jobs due to advancements in technology toward pursuing a life that they want to live, however they define it.

    Susan, I want to say this specifically to you if you read this. Don’t put off doing your podcast because you will miss opportunities. You have been coached by the best and feel confident in that. I hope that my story here helps you to see what possible opportunities you will have missed out on if you put it off.

  • Hi Jeff, thank you so much for your comment. You are going to have an amazing message to share with the world. I tried podcasting in 2011, but couldn’t keep doing it for health reasons. So I really empathize with feeling like you have lost time. But as you say, “it gave [you] time to think about what [you] wanted [your] platform to be and really get that defined…” Wow. That is inspiring.

    Good luck with your first engagement. And thank you so much for the encouragement. Just posted episode #6 this morning. 🙂

  • YAY! I am so glad to hear that you are sticking to it! I believe in you and the mission that you are on!

  • Thank you so much for your feedback regarding this episode. I wish you great success in getting your message further out into the world. And congrats on your upcoming speaking engagement!!!!

  • Thank you Cliff.

  • I agree Cliff. What you played of Susan was amazing! She better not stop! Thats good stuff!

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