144 Podcast Answer Man – Interviews – Recording Procedures v/s Post Production Workflows – Multiple Podcasts On One WordPress Site – And How To Come Up With Consistent Relevant Content.

January 29, 2010 by Cliff Ravenscraft 

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144 Podcast Answer Man – Interviews – Recording Procedures v/s Post Production Workflows – Multiple Podcasts On One WordPress Site – And How To Come Up With Consistent Relevant Content.

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In this episode, I cover the following topics:

My Thoughts on Interviews
The concept of Recording Procedures v/s Post Production Workflows
Thoughts on doing multiple podcasts on a single WordPress site
And How To Come Up With Consistent Relevent Content

Be sure to sign up for the Podcast Answer Man Boot Camp Webinar Series.

Discuss podcasting with other listeners in the Podcast Answer Man section of the gspn.tv Community Forum.

EQUIPMENT SALES: Please consider purchasing from me when making your next purchase for audio gear to improve the sound of your podcast. Email me at Cliff@Ravenscraft.org or call me at 859-757-1399.

PODCAST CONSULTING: I’m also available for one on one podcast consulting. Whether you want someone to get everything set up for you or you just need a little help along the way, I’d love to work with you. I’m able to demonstrate using screen sharing technology during our call which makes it just like I was there sitting next to you at the computer. If you are interested, email me at Cliff@Ravenscraft.org or call me at 859-757-1399.

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140 Podcast Answer Man – Dan Miller Interview – Author of 48 Days To The Work You Love And No More Mondays

December 18, 2009 by Cliff Ravenscraft 

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Podcast Answer Man Episode 140
Dan Miller Interview – Author of 48 Days To The Work You Love

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Dan MillerI started podcasting as a hobby four years ago, on December 16th, 2005. Over the course of the first two years, it became a dream of mine to do podcasting full-time as my career. Two years ago, on January 1st, 2008, I took the bold step of leaving my 11 year career in insurance, making $87,000 per year, to make my dream a reality.

I’m going to post some important links below in just a moment. However, right now, I want to tell you how yet another dream has been made a reality. You see, when I started my business, I had NO IDEA what I was doing. I had never had any formal business training. I had no clue about how to deal with accounting, taxes, unemployment insurance, etc. It was all very overwhelming to me and I had a great deal of anxiety about how to make the work I love to do pay the bills.

48 Days To The Work You LoveI’m so thankful that I had purchased the books “48 Days To The Work You Love” and “No More Mondays” by Dan Miller. These two books, and Dan’s Podcast changed my outlook on everything!

I hope that you enjoy the interview with Dan nearly as much as I enjoyed the opportunity to have this conversation with him. Here are the links that I mentioned in the episode:

http://gspn.tv/passion – This link will take you to Pursuing A Balanced Life Episode 425 titled “Follow Your Passion And The Money Will Follow.” I hope that you’ll find this episode inspirational as I share just how far our business has come in under two years.

http://gspn.tv/passion2 – This link will take you to Family From The Heart episode 88 titled “Difficult Decisions.” This episode is like a sequel to the episode mentioned previously. In this episode, my wife joined me as we shared the reality of just how difficult things were in that first year of doing our own business.

http://gspn.tv/48-Days – This link will take you to a special page that I created where I have all the episodes that I recorded as my audio review of the book 48 Days To The Work You Love. In fact, when I listen back to these episodes, I’m amazed at just how much my mindset about what I do has changed.

Again, I hope that you find this episode enjoyable. Please leave your feedback in the comments section below or call my voice mail feedback hotline at 859-795-4067.


Discuss podcasting with other listeners in the Podcast Answer Man section of the gspn.tv Community Forum.

EQUIPMENT SALES: Please consider purchasing from me when making your next purchase for audio gear to improve the sound of your podcast. Email me at Cliff@Ravenscraft.org or call me at 859-757-1399.

PODCAST CONSULTING: I’m also available for one on one podcast consulting. Whether you want someone to get everything set up for you or you just need a little help along the way, I’d love to work with you. I’m able to demonstrate using screen sharing technology during our call which makes it just like I was there sitting next to you at the computer. If you are interested, email me at Cliff@Ravenscraft.org or call me at 859-757-1399.

Subscribe To The Podcast Answer Man Podcast:
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139 Podcast Answer Man – What To Do When Your Podcast Becomes An Infomercial

December 9, 2009 by Cliff Ravenscraft 

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Podcast Answer Man Episode 139
What To Do When Your Podcast Becomes An Infomercial

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I recently received an email from a long time listener who suggested that he was contemplating unsubscribing from the Podcast Answer Man podcast and he provided his thoughts on why this was. In his email, he suggested that with the number of subscribers that I have to this podcast, that I might not even notice the loss of a single subscriber.

If you are interested in hearing what reasons he gave as to why he had considered dumping the show and moving on and/or my response to whether or not I am concerned about the loss of a single, long time subscriber of my podcast, then you need to listen to this episode.

This episode is an example of what I think should be done in the event your podcast ends up sounding like an ongoing infomercial for your brand, products, and/or services.

Of course, I also shared an “anonymous” comment left on a previous episode of Podcast Answer Man. It’s amazing how different my reaction is to “concerned listener” as it is to “Charley’s” email. I did an episode while back titled “Handling Critical Feedback” (Episode 106)

Finally, somewhere in this episode, I asked for your thoughts on what Leo Laporte announced on his blog recently. Basically, even though his network has generated 2.5 Million dollars in revenue, he’s suggesting that there is still a role for donations in his network and he plans to allow these donations to be what actually pays his personal income from the network. Click Here To Read His Blog Entry. Share your thoughts in the comment section below or by calling our voice mail feedback hotline at 859-795-4067


Discuss podcasting with other listeners in the Podcast Answer Man section of the gspn.tv Community Forum.

EQUIPMENT SALES: Please consider purchasing from me when making your next purchase for audio gear to improve the sound of your podcast. Email me at Cliff@Ravenscraft.org or call me at 859-757-1399.

PODCAST CONSULTING: I’m also available for one on one podcast consulting. Whether you want someone to get everything set up for you or you just need a little help along the way, I’d love to work with you. I’m able to demonstrate using screen sharing technology during our call which makes it just like I was there sitting next to you at the computer. If you are interested, email me at Cliff@Ravenscraft.org or call me at 859-757-1399.

Subscribe To The Podcast Answer Man Podcast:
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138 Podcast Answer Man – Crushing It

December 7, 2009 by Cliff Ravenscraft 

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Podcast Answer Man Episode 138
Crushing It

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In this episode, I pretty much bounce all over the place. The main theme of this episode is how excited I am about the content found in Gary Vaynerchuk’s new book titled “Crush It.

During the conversation, I mentioned these links:

http://gspn.tv/pablchallenge
http://gspn.tv/passion
http://podcastanswerman.com/criticalfeedback

I wrapped up the show with a few other topics such as competition among podcasters and why I decided to make a change to the release schedule for the shows that I record on Thursdays.


Discuss podcasting with other listeners in the Podcast Answer Man section of the gspn.tv Community Forum.

EQUIPMENT SALES: Please consider purchasing from me when making your next purchase for audio gear to improve the sound of your podcast. Email me at Cliff@Ravenscraft.org or call me at 859-757-1399.

PODCAST CONSULTING: I’m also available for one on one podcast consulting. Whether you want someone to get everything set up for you or you just need a little help along the way, I’d love to work with you. I’m able to demonstrate using screen sharing technology during our call which makes it just like I was there sitting next to you at the computer. If you are interested, email me at Cliff@Ravenscraft.org or call me at 859-757-1399.

Subscribe To The Podcast Answer Man Podcast:
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Making Great First Impressions! New Logo Coming Soon!

December 5, 2009 by Cliff Ravenscraft 

podcast-consultant I’ve been consulting for a few years now and I’ve helped several hundred podcasters improve the audio quality of their podcast by leaps and bounds. However, my podcast consulting has never been limited to audio equipment and production. I do a lot of consulting on personal branding and how to build community around what you do with all your new media efforts.

Here’s something that I share often with my clients. I think it’s extremely important to have a high level of audio quality. However, for 99% of your audience, the first impression of your show is not going to be the sound of your podcast, it’s going to be the LOOK of your podcast. Let me explain.

There are many places people may find your podcast. Looking at my client’s and my own Google Analytics, it is clear that the two main sources of traffic to a podcast are Google and iTunes. When people find your podcast in one of these two places, the first thing people are going to see is either your website or your iTunes listing page.

Just look at this sample from an iTunes search and notice how the image of the podcast, OR LACK THEREOF, jumps out at you when browsing the list of shows…

Out of the ten podcasts listed above, only four of them have, what I would consider to be, a decent podcast artwork graphic for their show (Podcast Answer Man, MBA Working Girl, NAPL Workflows, and Train For Top Dollar). Notice how CIO Talk Radio doesn’t even have a logo, they just have the default iTunes image. I hesitate to point it out, but the “Fire Your Tech Guy in 15 minutes” podcast should have let the tech guy work another 30 minutes longer to produce a decent graphic for his podcast.

The point is this. I believe that your content is King! Though I don’t think any King should go through live without a QUEEN for your podcast which is your AUDIO QUALITY! Extending your brand doesn’t stop with compelling content that sounds great. You really should consider the LOOK of your website as well as the look of your artwork that displays in iTunes.

I’m constantly trying to “IMPROVE” the look of my brands. This is why I’ve hired my great friend, and a former sponsor of Podcast Answer Man podcast, Evan Agee, of Agee Design, to create a more professional looking logo for my Podcast Answer Man brand.

I sent him some ideas of what I was looking for and here’s a few concepts that he sent my way.

I’ve already sent Evan some thoughts on how I’d like to combine elements of two of the above concepts to create a logo that I think will look great. I’m very excited about this because I have plenty of new things that I’m working on behind the scenes and I wanted to have this new logo for all these new products and branding initiatives that I’m working on.

Are you looking to extend your brand? Are you looking for ways to improve the effectiveness and efficiency of your podcasting efforts? I’m available for one on one consulting. Simply email me at Cliff@Ravenscraft.org or pick up the phone and call me at 859-757-1399.

137 Podcast Answer Man – Broadcast Host Vs Telos One

November 30, 2009 by Cliff Ravenscraft 


Yet Another Video Episode

Podcast Answer Man Episode 137
Broadcast Host v/s Telos One

I break out my Kodak Zi8 once again to bring you this very brief episode with my thoughts of how the JK Audio Broadcast Host compares to the Telos One Digital Hybrid (Both of which are available for purchase through me).

Here’s the video: [Read more]

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