409 – The Podcasters That I Admire The Most – Should You Add The Stitcher HTML5 Player To Your Website? My Thoughts On The PocketCasts App – And More

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This week's episode begins a three part series called “Questions That New Podcasters Ask.” For this series, I have pulled actual questions that were asked by students in my Podcasting A to Z online training course.

The questions that I address in this episode are as follows.

1. In the Welcome to Stitcher email I received, they included HTML5 code to add their “unique player widget.” Is this something we should add to our website? (00:03:45)

2. What would you say that is the biggest annoyance you have in the world of podcasting – in terms of things that could be improved? (00:14:25)

3. Just got the notification that my podcast was in itunes. It is not showing my artwork. What should I check? (00:24:50)

4. I saw a student saying they were on PocketCasts? What is this? Should we also submit our podcast feed to this service? (00:25:58)

5. Which app you do recommend for someone who uses an Android phone? (00:35:19)

6. Which other podcasters do you admire the most? (00:35:34)

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381 The Serial Podcast – Stitcher Reviews – Disqus Comment System Plugin – And So Much More

serial-social-logoHave you heard of the podcast, SERIAL?
Serial (iTunes | Website) is a new podcast from the creators of This American Life, hosted by Sarah Koenig.

Serial unfolds one story – a true story – over the course of a whole season. The show follows the plot and characters wherever they lead, through many surprising twists and turns.

Sarah won't know what happens at the end of the story until she gets there, not long before you get there with her. Each week she'll bring you the latest chapter, so it's important to listen in, starting with Episode 1. New episodes are released on Thursday mornings. Serial, like This American Life, is a production of WBEZ Chicago.

Earlier this week, The Verge reported that Serial had broke the iTunes record for the fastest podcast to reach 5 millions downloads and streams.

 
 
Other Topics Covered In This Episode:
My Podcast Reviews will now notify you of Stitcher reviews.
– I changed commenting system over to Disqus.
– Is Spotify going to add podcasting to its app?
– By 2020, 90% of the world's population will have a mobile phone.
– Check out InterviewConnections.com to get booked on other shows or to book guests for your show.
– Personal Journey Update

 
 
Most Important Links Mentioned In This Episode:
– Support Podcast Answer Man via Patreon – http://Patreon.com/PodcastAnswerMan
– Affiliate Link for My Podcast Reviews – http://podcastanswerman.com/podcastreviews
– Video Tutorial for setting up Stitcher Reviews – http://podcastanswerman.com/stitchersetup
– Serial Podcast – (iTunes | Website)

 
 
Video Recording of this episode
The following video is an UNEDITED version of the Behind The Scenes Recording of this episode of Podcast Answer Man. Join me for a future live broadcast of Podcast Answer Man. Click here for details.

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360 Does Listening Via Stitcher Really Support Content Producers?

Why I Found Stitcher's Last Email To Be Misleading! (00:34:32)
stitcher-radioRecently, the CEO of Sticher Radio, Noah Shanok, sent an email, to those who use their app, to apologize for “instances where their ad system performed in unexpected and sometimes suboptimal ways, for example by delivering ads at less than ideal times, serving repetitive ads, and other issues.”

There were two statements in this email that seemed to be a bit misleading. The first statement said “We want to make you aware that we share our revenue with our content partners – and to our knowledge, we are the only service doing so.” I would have had a problem with this first statement, but he did follow it up by saying… “We recently expanded the program to include more of our content partners.” For this reason, I would have been willing to allow this first statement to slide. At least here, they do infer that “not all” of their content partners are included in this (expanded program of revenue sharing?).

When I read the second statement, I simply could not just ignore this and move on. Instead, I wanted to make sure that everyone that I know is clear about the truth related to this next statement.

You see, Noah wrote… “You should know that by listening on Stitcher you're also supporting the content producers themselves.

I am a “content partner” with Stitcher Radio. This email was 100% focused on their advertising implementation. This paragraph was all about how they are sharing advertising revenue with content providers. With that being said, it's very easy to see how those who read the second statement that I am pointing out could be interpreted as… You should know that by listening (to Podcast Answer Man) on Stitcher you're also supporting (Cliff Ravenscraft, himself).

However, THIS IS NOT TRUE! Even though my podcast has thousands of subscribers, I do not have the minimum of 5,000 active monthly listens on Stitcher Radio to qualify for their revenue sharing plan. For this reason, I want to make sure that everyone is clear about the fact that listening to my podcast on Stitcher Radio does not generate any income for me at all.

I do like Stitcher Radio as a company and what they are doing for podcasting as an industry. I don't even mind that they run advertisements on my podcast. I know that it is my decision whether or not to syndicate my show there and I did so knowing that this was how they were going to monetize their business.

I do not desire for those who love the Stitcher Radio app experience to make any changes to their consumption of my podcast on that platform. I just wanted to make sure that if you hear an advertisement on my show, in Stitcher Radio's app, it is not supporting me, financially, in any way. The same is true for the vast majority of the podcasts that you may subscribe to from independent content creators.

 
 
Three Other Topics
Also in this episode, I covered three other topics.

1) I talk about my thought process on judging the quality of the episodes that I've been putting out recently.

2) I answer John's question about using the royalty free music from Audio Jungle.

3) I answer Charity's question about the day in the life of a podcaster.

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